GlassyEyes

Showing posts with label Get the Word Out. Show all posts

13 Ways YOU Can Help With the Affordable Glasses Revolution

4 comments Posted by Ira at Friday, September 12, 2008

We're gaining momentum.

Many of you have come to the site over the past few weeks thanks to the wonderful piece in Slate, by Farhad Manjoo. He was a blast to talk to. This kind of surge in eyeballs really helps to get the word out. The more people that become aware of the site, the more this industry will (if you'll pardon the political overtones) "Change™".

Luxottica (look them up) and their movement to corner the entire optical industry from manufacturing, to retail, to insurance thought they had us by the short hairs. This site and the awesome participation in the forums are having an effect on their bottom line.

If you feel you've benefitted from some of this site's content, here are just a few of the ways you can help let other's know about it. Let's make sure it's not a secret!

Blog about the GlassyEyes site.
Tell your friends.
Ask me to send you some business cards to give to your friends and strangers you see on the street.
Twitter about the site.
Tell your parents.
Throw it up on your (and your friend's) Facebook walls. Click here and add GlassyEyes as a favorite.
Chat about it with your MySpace friends.
Place a link in a sidebar of your site -- it helps!
If you have a bad experience at a brick and mortar optician, make sure to let people know on Yelp.com (and pop in the http://glassyeyes.blogspot.com URL as an alternative).
Use the "Get the Word Out" button above to email people the info about the site.
If you're a journalist or are married to, live next door to or play frisbee golf with one let them know about what we're doing here.
Tell your shrink.
Participate!

In a web filled with social media, there are surely many, many more possibilities to continue the momentum. Add your ideas (and actions) to the comments!

A New Way to Get the Word Out!

0 comments Posted by Ira at Wednesday, January 16, 2008

Sorry for the gap in posts. I've been really busy with clients and am trying to find more for the "day job" (as well as gathering information on a place that rhymes with "Lens Shafters"). I love working for myself, but I find myself working all the time. It's nice to be able to do that from home, however.

First off, I want to thank each of you who have helped enlighten people to the reasonably-priced optical options that abound online. I've gotten a ton of traffic to the "Get the Word Out" emailer (which can be found by clicking on the such-labeled button located at top of the page) which leads me to thinking of other ways of alerting people to the cause.

I dropped an order for some business cards with the pertinent info and they came back looking really great. I've been handing them out at coffee shops and to people in need for the past few weeks and I just put in a second, bigger order (it's amazing what $50 will buy you online).

My thought was, maybe some of you might want to help. I'd be more than happy to drop a few in an envelope to those of you who have been, or would like to start, spreading the word.

If you're interested, send me a message at glassyeyes@gmail.com with the subject, "SEND ME SOME CARDS!". Make sure to include your address (which will be deleted after the cards are sent -- I promise there will be no shenanigans).

Thanks!