My dad had cataracts a few years back and had the surgery that gave him essentially the eyes of a 45 year-old -- he can see distances fine, but still needs glasses for reading. He and many of his contemporaries are always asking me for advice on reading glasses. They can be expensive at the corner drug store, and as I'm finding as I get older it becomes easier and easier each year to lose things of this size.

The first thing that struck me about this place is the name. It's perfect. It speaks to it's audience and provides a WIDE array of reading glasses or "cheaters" for the "baby boomers".

You'll find a hell of a lot more style options in this store than you'll find on that spinning display at Walgreens that the kids are always playing with.

Had the neighbor order a pair and they arrived quickly and worked perfectly.

Prices start at $4.99 and shipping maxes out at $5.99 no matter how many pairs you order. There is also a 30-day money-back guarantee on everything.

Give them a try yourself (or let mom and dad know) and get 10% off on over 3000 Reading Glasses. Use code: BOOMERGO