This one caught me off-guard (and on a new gig all day, so I was unable to update the site). Eschewing the more typical Monday BOGO, they're doing it on a Friday.
If your date canceled, and you're wondering what to do tonight, hit the site and order yourself a pair of fashion eyeglasses!
See EyeBuyDirect directly for details. They do a better job at describing the always-present exceptions.